Awards for Excellence - 2017

Outstanding Papers


Award journal index



International Marketing Review

Winner

Volume 33 number 6
The relationship between brand love and actual brand performance
Lia Zarantonello, Marcello Formisano, Silvia Grappi

Highly commended

Volume 33 number 2
The impact of brand gender on brand equity
Theo Lieven, Christian Hildebrand

Volume 33 number 3
Assessing endogeneity issues in international marketing research
Ruey-Jer "Bryan" Jean, Ziliang Deng, Daekwan Kim, Xiaohui Yuan

Outstanding reviewers

Professor Kevin E. Voss
Dr. Magnus Hultman