Rethinking tourism: Where is it going and how will it impact people and the planet?

Worldwide Hospitality and Tourism Themes

Worldwide Hospitality & Tourism Themes (WHATT)
Theme Editors:
Jorge Costa, Mónica Montenegro and João Gomes

Volume 15 Number 6, 2023

WHATT theme issue launch event, Wednesday 22 November 2023
10:30am – 12:30pm Porto Hotel and Tourism School (EHTP), Portugal

Emerald have kindly provided open access to the articles from 22 November 2023 for one month: https://www.emerald.com/insight/publication/issn/1755-4217/vol/15/iss/6

Publishing with a purpose …

Worldwide Hospitality and Tourism Themes has since 2009, sought to explore the challenges relating to sustainable hospitality and tourism development. We do this through dialogue and applied research with industry, combined with secondary research and the views of practitioners in the field. This helps to ensure that every issue provides practical and helpful solutions. Why involve industry? Today’s reality is that the majority of articles published in hospitality and tourism journals comply with academic research criteria but relevance to industry is often lacking. Worldwide Hospitality and Tourism Themes (WHATT) was established to help address the imbalance and to re-connect with industry. Our aim is to bridge the gap and re-connect academics and practitioners via a question-based publishing format that encourages innovation, exploration and the creation of interesting, engaging articles that provide a step-by-step response to a key industry question. 

Dr Jorge Costa, WHATT Global Trends Editor and his colleagues, Mónica Montenegro and João Gomes have explored seven annual Global Trends questions since 2016:

(1) What global trends are challenging tourism organizations and destinations today? (Volume 8 Number 6, 2016, 13 articles)
Highlights the need to monitor changes that are likely to affect tourist demand.

(2) How are companies and destinations “surfing the wave” of global tourism? (Volume 9, Number 6, 2017, 15 articles)
How much development and change can be accommodated by destinations?

(3) Tourism in 2030: what challenges and opportunities will lead to success? (Volume 10, Number 6, 2018, 16 articles)
How might development pressures affect tourism business operations?

(4) Leading the way for sustainable development: How is tourism strategy setting the scene for the future? (Volume 11, Number 6, 2019, 13 articles)
Consistency, safety, reliability, efficiency and sustainability are today’s key traveller requirements.

(5) Has tourism the resources and answers to a more inclusive society? (Volume 12, Number 6, 2020, 18 articles)
Options for broader-based inclusion across the tourism value chain are outlined and illustrated with reference to case studies.

(6) Measuring tourism success: are we on the brink of a new paradigm? (Volume 14, Number 1, 2022, 11 articles)
How can tourism businesses adopt a more holistic approach to measuring the success of tourism destinations? 

(7) Re-thinking tourism: Where is it going and how will it impact people and planet? (Volume 15 Number 6, 2023, 14 articles)
Disruption caused by the pandemic revealed both vulnerabilities and opportunities. What are the key issues and how can tourism businesses address them? They include: health and safety protocols, sustainable tourism, digital transformation, diversification, flexible booking policies, crisis management and preparedness, the shift in travel patterns, collaboration and coordination, economic support, and re-skilling and training.

Richard Teare writes:
I have known Jorge for many years and I’d like to pay tribute to his incredible work, especially via the annual Global Trends series.  Thank you Jorge and team for your pioneering contribution to the development of the journal. Worldwide Hospitality and Tourism Themes has published 100 global trends articles and viewpoints to-date and many of these articles have been downloaded (around the world) thousands of times.

Dr Jorge Costa

Dr Jorge Costa

Jorge Costa writes:
Friendship, knowledge and partnerships were the ingredients that were at the core of the event IPDT organized on Wednesday 22 November. Our other speakers were: Richard Teare, my PhD mentor, and partner in many academic projects over 30+ years; Paulo Vaz, comrade in arms, partner of many initiatives in tourism and hospitality; Luís Pedro Martins, companion in the fight and partner in defense of a positive tourism for Portugal and Porto and the North. It was a privilege to meet and work with people and professionals of this dimension. Thank you!

Left to right: Jorge, Richard, Luís Pedro and Paulo - Toast the invited audience of around 200 people with a glass of Port

Left to right: Jorge, Richard, Luís Pedro and Paulo
Toast the invited audience of around 200 people with a glass of Port