Write a teaching case study
Download our guide to writing teaching case studies or visit our Cases Hub to complete a course.
Before you start
Choose where to publish your case study and familiarise yourself with the style and formatting requirements. Read about getting ready to publish and visit our Cases Hub for courses and guides on writing case studies and teaching notes.
Our top tips
Teaching case studies have a distinctive literary style, they are written in the third person, in the past tense and establish an objectivity of core dilemmas in the case. We have gathered some top tips for you to think about as your write your case study.
Cases can be based on primary or secondary data, however where possible, carrying out interviews with the protagonist and others in the organisation often results in a better and more balanced case study.
Structure the narrative
Tell the story in chronological order and in the past tense. Identify and establish the central protagonist and their dilemma in the first paragraph and summarise the dilemma again at the end of the case.
Develop the protagonist
Ensure the protagonist is a well-developed character and that students can identify with their motivations throughout the case.
You must include signed permission when you submit your case study and teaching note from the relevant protagonist or company in the case, as well as permission for any material that you don’t own the copyright for.
Watch our eCases video
Watch a short video to help kick start the writing of your case study or visit our video playlist for preparing and writing your case study.
Write a teaching note
A well-written case study needs an equally well-written teaching note. Read our how-to guide on how to write a teaching note.
Submit your case study
Submit your case through your chosen channel’s online submission site, find author support and understand your next steps to publish your case study.