Qualitative Market Research is delighted to introduce Dr. Fiona Spotswood as the new Editor from 2023, taking over from Dr. Andrew Lindridge. Fiona is based at the University of Bristol Business School. She has background in consumer research, social marketing and behaviour change. Fiona is keen to stimulate submissions to QMR on the role of marketing in sustainable transitions, overcoming inequality in consumption, and consumer relationships with new, emergent and evolving consumption practices.
“I am looking forward to receiving papers on a range of topics from new and returning QMR authors, and to continuing the journal’s excellent track record in providing space for exciting research and commentary in our broad field”.
Please visit the QMR homepage to see the aims and scope and how to submit to the journal.